ZapMe is a company based in Sydney, Australia that offers a mobile distribution platform for companies. Because people carry so many different mobile devices — iPhone, Blackberry, Palm, Nokia, Android-based smartphones — companies need a simple, easy way to send offers and announcements to customers regardless of their mobile device. Companies that use ZapMe utilize SMS [...]
Continue reading...28 January 2010
ReTargeter is an Internet advertising engine that places ads for websites you are browsing, on sites that you subsequently visit. ReTargeter works this way: Let’s say you are browsing around the website of a resort hotel in Asia, planning your holiday. Then, you decide to go to another website, for example, the New York Times. You [...]
Continue reading...5 February 2009
One of the occupational hazards of running an online news site (www.muniwireless.com) is that you get press releases that smell fishy. Some are outright lies and the others fudge the truth. I can’t figure out if the authors of these press releases are just poor writers or if they are trying to mislead their readers. Here’s [...]
Continue reading...8 January 2009
Apple’s decision not to participate in any future Macworld event after 2009 came as a shock to IDG (the conference organizer) and to regular attendees. Ars Technica posted a story about IDG’s reaction to Apple’s pullout: Paul Kent, IDG World Expo’s VP and General Manager, took a stage for his own discussion Wednesday evening to talk [...]
Continue reading...5 September 2008
The Pajama Entrepreneur can never resist new products and services, especially those that promise to: keep spam out of email inboxes for good; take the mystery out of eating healthy wherever you are; bring personal finance management to a new level; let anyone develop games; reduce people’s impact on the planet from energy consumption to traffic congestion. Click here to see [...]
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2 February 2010
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